Set Customer’s Expectations Correctly
Key Pre-Sale Benefits
- Provide your customers with on demand support on their most common questions during the pre-sale process.
- Educate shoppers before they buy about the set-up process so they are more prepared when they get your product home
- Minimize confusion over product details that typically result in a “no purchase” or delayed purchase decision.
- Increase support knowledge at the retailer
- Mobile support tools on both the Apple and Android platforms allow for instant access to speed up a buying decision
- Offer multiple languages for maximum support
When consumers are making a buying choice, they want to feel they are making the right choice. The ShowUhow 360° Product Experience Solution allows you to dynamically display your product’s features and benefits – making a great first impression. ShowUhow differentiates your brand from every other product on the shelf by delivering helpful Product Guides to highlight your products specific features, set the correct consumer expectations during pre-sale and guaranteeing valuable at-home support throughout installation.
When using the ShowUhow 360⁰ Product Experience Solution, manufacturers and retailers have consistently reduced “no fault found” returns and support costs while dramatically improving the consumers all important “out of the box” product experience.
Additionally, ShowUhow has enabled manufacturers and retailers to increase sales conversions – both at the point-of-purchase and by improving the customer experience and support offering. During the first three months with the ShowUhow 360⁰ Product Experience Solution, a leading cell phone manufacturer saw a 64% increase in monthly product sales compared to a 7% overall product average. Simultaneously, this manufacturer experienced a 25% decrease in the product support costs with ShowUhow Product Guides.
Our consumers find answers to specific installation questions without having to call customer service plus they can watch these videos on their mobile phones. ShowUhow has increased traffic to our sites, and increased sales of our car seats.”Ellen Hawes, Interactive Marketing Manager, Dorel Juvenile Group, Inc.